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CEX / Exchange·Mainstream PR + Research·Measured 2026-04-02

Rebuilding trust after a rebrand with mainstream authority

Mainstream business placements and long-form research re-anchored a rebranded exchange's credibility.

18
Tier-1 features
Branded search growth
0
Negative trust signals

The challenge

After a rebrand, Valtra needed to rebuild institutional trust fast — without resorting to advertorial filler that would undercut credibility.

Our approach

  • Secured mainstream business features positioning the founders.
  • Published SEO-first research that ranked for competitive terms.
  • Aligned messaging across every placement for a coherent narrative.

The outcome

Branded search grew 5×, 18 tier-1 features went live, and the rebrand landed with zero negative trust signals.

From visibility to market leadership.

Your first placement can be live in 5 business days.